Geberit and the shower toilet
The start of a love affair
Geberit recognised the need for better hygiene and cleanliness early on and by 1978, it had already introduced the first Geberit toilet with a shower function. While people in Europe initially responded rather cautiously to the novelty of the shower toilet, in Japan it soon became a firmly established feature in every second household.
Geberit has continuously developed and refined the shower toilet over the past four decades, always with the aim of offering customers the highest standards of comfort, technology, design and quality. The Geberit AquaClean product range is now bringing this new standard of hygiene to European bathrooms too, for a completely new feeling of freshness and cleanliness.
Geberit and the shower toilet: the beginning of a love story
In 1978 , when Geberit launched the WC enhancement solution Geberella and the Geberit-O-Mat complete solution, the first Geberit WC with an integrated shower function – essentially a combination of a toilet and a bidet – the topic of personal hygiene was causing a real sensation all over the world. The Japanese, who are known for their high standards when it comes to cleanliness and personal hygiene, implemented what was then a novelty in their own domestic market at lightning speed. Just a few years later, the innovative toilets could be found in every second household there.
In Europe, however, it would still be some time before the intelligent shower toilets found their way into bathrooms and WCs. Geberit continued developing its shower principle and introduced further models under the Balena brand, including the first wall-hung integrated shower toilet, which could be combined with a modern prewall installation and concealed cistern to create a completely new design.
In 2009, the product range was completely redesigned and relaunched under the name of Geberit AquaClean . These products not only meet higher quality standards, but also set a new benchmark in personal hygiene.
The product line has been continuously enhanced with design-oriented models since 2013, starting with the Geberit AquaClean Sela, created by the well-known architect and designer Matteo Thun. The Geberit AquaClean Sela fulfils the requirement for pure bathroom design and the desire for the distinctive fresh feeling of Geberit AquaClean. This is also reflected in the product's name: “Sela” is the name of the spring that forms the source of the River Inn in the Engadine region of the Swiss mountains.
Swiss mountain water has also been the inspiration for the names of other shower toilets in the AquaClean family: Mera and Tuma. Both shower toilets were created by prestigious industrial designer Christoph Behling. The Mera rises in the Upper Engadine and is the perfect name for a masterpiece in design and revolutionary comfort technology that embodies the freshness and cleaning power of water. Since being unveiled at the ISH trade fair in March 2015, the new Geberit AquaClean Mera top model has set the benchmark for cutting-edge WC design and technology in the shower toilet market .
Innovations: from a bathroom to an oasis of well-being.
The Geberit AquaClean product range offers the right model to suit almost any requirement and any home, whether you are looking for simplicity and subtlety or comfort and luxury. The shower function offers perfect cleanliness and an unparalleled feeling of freshness every time. A sense of well-being which you have to experience for yourself.
Bathroom solutions from Geberit: Extra-special solutions for extra-special requirements
The Geberit Group has a global reach and is the market leader for sanitary products in Europe. As an integrated corporate group, Geberit has a very strong local presence in most European countries and can therefore offer unique added value for both sanitary technology and bathroom ceramics. It operates 35 production plants, six of which are located abroad. The Group's head office is situated in Rapperswil-Jona in Switzerland. Geberit brand products last a long time, are environmentally efficient and stand for innovative, smart and sustainable solutions.
Geberit and the environment: sustainability squared
Geberit creates long-lasting quality of life, thanks to innovative water management, extensive expertise and a consistent focus on sustainability – across all products, divisions and processes. We call this "sustainability squared".
Water is becoming increasingly scarce all over the world. With future generations in mind, it is therefore vital that we handle this essential resource carefully and efficiently. Geberit has always taken its responsibility seriously and aims to create long-lasting quality of life. This promise is realised through, for example, a prudent environmental strategy, durable products which save water throughout their life cycle, and our social commitment. This consistent focus on sustainability benefits everyone – the environment and society, customers and partners, and employees and shareholders.
Environmentally friendly thanks to ecodesign
By consistently applying the ecodesign testing criterion, Geberit is setting the standard in terms of development. This results in products which minimise water and energy consumption as well as reducing our overall environmental impact, and lay the foundations for sustainable building. We only produce, market and install products which meet strict sustainability criteria.
With our social aid projects, we aim to make a sustainable contribution towards enhancing quality of life – by helping to provide people in developing regions all over the world with better basic sanitary services and, therefore, with important foundations for life.
For up-to-date information, key dates, press releases or questions, please contact Geberit Corporate Communications directly.